Highland Park Whisky
x
MN Vikings

Led production for an immersive whisky tasting experience from creative concept, to new business pitch through execution that consisted of one large pre-game tasting event and two mobile tastings within the US Bank Stadium suites at 8 Minnesota Vikings home games.

Partnered with creative and account management to bring the shared vision to life on time and in budget.

Partnered with vendors for fabrication, and a field marketing team through 8 home game events.